How The Roofing Agency Gets Paid
Our standard advisory service costs homeowners $0. If you choose one of our contractor partners, that contractor pays The Roofing Agency a disclosed service fee. We believe homeowners should understand that arrangement clearly before making a decision.
Why the Service Can Be Free to Homeowners
Roofing companies already spend money to find and serve new customers. That can include advertising, lead services, sales commissions, referral relationships, and the time their sales teams spend meeting with homeowners.
The Roofing Agency takes a different approach. We spend that time helping the homeowner understand the project first — the roofing system, materials, scope, priorities, and contractor options.
If you ultimately choose one of our contractor partners, that contractor pays The Roofing Agency a service fee for the work we have done to help prepare and support the project.
That is what allows us to offer our standard advisory service to homeowners at no charge.
What the Homeowner Gets
When you work with The Roofing Agency, you receive:
Roofing education
We help you understand your roof, your options, and what the roofing process involves — before you start comparing proposals.
Project definition
We help you define the scope of work, the right roofing system and materials, and what quality looks like for your home and budget.
Roofing system guidance
We explain the real differences between shingle types, impact ratings, manufacturer warranties, and system options so you can make an informed choice.
Vetted contractor options
We bring qualified, vetted contractors to the table — evaluated on installation quality, homeowner communication, and follow-through.
Proposal comparison
We help you compare contractor proposals on a consistent basis so you understand what each contractor is offering and where the differences are.
Decision support
When it's time to decide, we're available to answer questions, clarify tradeoffs, and help you choose the contractor and roofing system that are the right fit.
You Choose the Contractor
The Roofing Agency may bring multiple vetted contractor options to the table, but the homeowner makes the final choice. Our process is designed around disclosure and choice — not steering you toward a predetermined outcome.
We are transparent about how we are compensated. We want you to have that information before you make any decision.
What If You Don't Choose One of Our Partners?
If you decide not to use one of our contractor partners, you are free to choose another roofing company. Our goal is to help you make an informed roofing decision, not pressure you into choosing a particular contractor.
Our Commitment to Transparency
- Our standard advisory service costs homeowners $0.
- We disclose how The Roofing Agency is compensated.
- If a contractor partner is selected, that contractor pays The Roofing Agency a service fee.
- The homeowner makes the final contractor decision.
- Homeowners are encouraged to ask questions about our compensation or process at any time.
Common Questions
Have Questions About How This Works? Ask Us.
We want you to understand the process — including how we are paid — before you make a roofing decision.